A POSITIONING AND CAREER DESIGN STUDIO FOR Creatives building Portfolio Careers.
Use the power of storytelling to grow your audience and change the trajectory of their career.
HOW IT WORKS:
I help my clients GROW their Portfolio careerS BY DEVELOPING Their PERSON MARKET FIT :
brand positioning that makes their range easy to understand and impossible to ignore.
Over a 4wk sprint, we do 3 things in quick succession:
01
FIND THE THROUGHLINE
We turn your gloriously non-linear experience into a story your intended audiences immediately understands and connects with.
02
RUN EXPERIMENTS
We stop treating every career decision like it’s a damn blood oath and, instead, we form hypotheses, run some tests, and pay attention to what creates energy, traction, and moolah for your career (preferably we create all three!).
03
Design a BODY OF WORK
We architect a mix of projects with a message that jives with your gifts, preferred style of working, ambitions, priorities, and general season of life.
All of that is to say: I help you build a career that works for you.
THE TRANSFORMATION:
Together, we’ll take YOUR particular FLAVOR of 10-20+ YRS OF lived experience, creative ambitions, even that “weird” mish mash of HOBBIES, and turn it into a message that tells your intended audienceS:
what you’re insanely qualified to help them with,
the type of projects and teams you gravitate to and why,
the magic of how you break down and solve problems,
and why you need to to be hired immediately!
FROM → MY RESUME IS ALL OVER THE PLACE
Dreading the question “So, what do you do?”
Rambling through your entire résumé
Feeling embarrassed that you look scattered or disconnected
Worrying you’re being boxed out of opportunities
Attracting the type of work you want to leave behind
TO → MY RANGE? IT’s KIND OF A BIG DEAL!
An authentic system for sharing your story online,
Feeling pride, confidence & energy in your abilities
Talking in a way that feels natural & unrehearsed
Seeing your career as a series of coherent, intentional choices
Feeling hopeful again about the doors your skill set will open up
Attracting lucrative, value aligned work based on who you are
Creating flexibility + optionality
THIS STYLE OF COACHING IS FOR YOU IF…
Your Allergic to picking a niche,
You would prefer to translate your range in a way that clearly articulates who your are and what you have to offer without boxing you in or making you sound like an internet try hard.
You’re drowning in CONFLICTING advice,
Between the sycophantic LLMs and all the talking heads on TikTok that make this whole process look suspiciously easy, it’s hard to know what advice applies to you.
And You’ve got IDEAS GALORE!
Which means translating them all into a sustainable business model and a focused set of priorities for the next few months? Where does one begin, frankly?
HEY 👋 I’m BRIE.
THE PEGGY OLSON OF PORTFOLIO CAREERS, at your SErvice.
In 2023, I too started over after losing my job in tech. I chose to write about my experience building a portfolio career (this was back before the internet made them sexy if you can believe it!).
Three years, countless experiments, and a few instructive “mistakes” later, I’ve built a multi-six-figure independent business and helped 200+ mid-career professionals grow their personal brands online by telling their stories too!
"I came to Brie feeling stuck and burnt out. She saw potential in me that I couldn't see in myself and helped me rebuild my FLoral business from the ground up."
— Nicole Pineda, Wedding Florist + Tech Recruiter
"The internet is filled with overly complex career frameworks. Brie’s approach is the opposite of that. She brought a truly no-nonsense positioning philosophy to the Hello Generalist community to get our budding fractionals HIRED fast!"
— Shaina Anderson, CEO & Podcast Host
“BRIe listened deeply, held space for all my ideas and uncertainty, and reflected back a clear, grounded understanding of what I WAS building. Her APPROACH is holistic, supportive, and rooted in lived experience, business know-how, and genuine care.
— Carisa Deegan, Fractional Marketing Leader
MY SERVICES
GET TO WERK!
Want me all up in your career business? There are two ways to partner. I like to start new client engagements with a single session. It gives us both a chance to determine whether we're a good fit and whether my approach and skill set is the right match for your situation. If one session gets you unstuck or is all you need, fantastic! If we determine you need a greater level of support, we can talk about my three-month product consulting package.
★★★★★ "THE best positioning workshop I've been to in a while! Brie made this so practical for me as a fractional business operator.”Harry Siggins, Fractional Executive
“I’m STUCK!!”
a CAREER DESIGN workshop
50 min * $275For Polyworkers, Freelancers, Laid-Off, and Burnt Out Mid-Career Professionals looking to change how they manage their business/career.
HOW IT WORKS:
Bring your most pressing portfolio management or development question and we'll workshop it together in a focused 50-minute session. No retainer. And zero fuss!
“I NEED A NEW STORY!”
a POSITIONING sprint
2wks w/ a 2hr session * $599For Freelancers, Coaches, and Small Business Owners looking to refine their value proposition to attract more right fit job opportunities.
HOW IT WORKS:
I send you a series of pre-workshop exercises to help clarify your goals and priorities and build a message that helps you achieve them. When we get together, we refine your positioning for your website, your elevator pitch, and one social media channel. Then we work asyncronously together to refine your founder pitch via Slack over the next 10 business days.
find out how CLEAR YOUR
positioning REALLY IS.
Take my FREE.99, 3 minute quiz!
Find out how well your personal brand or business is positioned to attract the clients, collaborators, and job opportunities you want right now. You'll receive an objective assessment across six key factors that influence visibility, demand, and trust in your brand and/or product.
* Downloads and opens a PDF file.
Ready to
jump?
Parachuting off the corporate ladder faster than you can say let’s circle back? I’m here to help. Let’s get to work already, shall we?